We will optimize each individual page on your website to gain more relevant traffic from organic searches and improve your search engine ranking. On-page SEO includes optimizing both the content on the page and the HTML source code itself.

• Keyword Optimization - Keyword optimization is a basic-yet-essential form of on-page SEO. We research, analyze, and select both short- and long-tail keywords to drive traffic from search engines to your website. We understand what customers search for and integrate it into your content

• Optimized Content Marketing - Google’s algorithm ranks websites that feature meaningful, informative content higher than others. We integrate keywords into high-quality written content to send strong ranking signals to Google, as well as to convert clicks to readers to clients or customers.

At Pendragon, we’ll also take steps outside of your website to improve your online visibility, optimizing your social media marketing and building backlinks to divert traffic from other sources to your site.

• Building Backlinks - Backlinks are still important to off-page SEO. Gaining a large number of high-quality backlinks improves a website’s search engine ranking, which can have a profound impact on your business. We’ll use various platforms to create backlinks relevant to your brand, bringing your business more exposure.

Many businesses use local SEO, also known as geotargeting, to drive local web traffic to their website. We’ll use location-based keywords to make you more visible to the customers close to you and your business.

In addition to crafting a unique SEO strategy that builds your business’s online presence, we track and analyze the results of your SEO strategy. We’ll generate reports that help us understand your current position and allow us to increase your visibility.