To combat the ever-changing digital landscape, Google has been releasing updates regularly. The latest update was released in November 2021, and it will be changing everything. This blog post looks at what we can expect from Google core updates and how they might impact your website rankings. Google Core Update It’s a bit shocking to...

Google Core Update occurs several times a year or around once every two to three months. The search engine implements these major changes to ensure its system continues to provide high-quality, accurate, and relevant search results to match users’ queries. These core updates introduce significant changes to how the Google search algorithm works and how...

To be successful in organic search nowadays, you must optimize for various factors that are valued by search engines — technical, on-site, and off-site. Off-site approaches, such as backlinks and other technical elements, have received more attention in recent years. On the other hand, off-site SEO won’t help you much if you neglect the basics:...

In August 2021, Google announced an important update that had every PA SEO agency listening closely and reviewing their clients’ web pages. This update refined the way Google generated web page titles in search results pages. The update essentially means Google may generate or replace any website’s title, as indicated in their HTML title tags....